This page is part of the 2020 Lane website archive, and is presented for historical reference only.
Business Management

Business Management

Business is often called the “universal degree.” Every organization uses business principles to thrive, and the Business Management degree at Lane teaches you the skills you need to work in almost any field.

Is the Business Management program for you?

Are you ready for more responsibility at work? Do you have ideas about how to streamline processes and improve sales? If you’re ready to move into a leadership position, the business management degree at Lane is right for you. You’ll hone your management skills through classes both in person and online while gaining practical, real world experience through our internship partnerships.

If you own your own business (or want to!), you can couple this degree with our small business ownership certificate. You’ll learn the skills necessary to get your business off the ground or take it to the next level. If you enjoy ownership in your work and don’t mind working hard, we’ll help you become a successful entrepreneur.

When you’re ready to get started, just apply! Our Admissions office staff will guide you through the steps to enroll to get you started right. You can also contact Admissions with any questions you have about the college, to schedule a tour of the campus, or just to say hello. If you’re not ready to apply today, you can request more information on the program and we’ll get in touch to make a plan that works for you.

What will you learn in the Business Management program?

Through our classes both in-person and online, you’ll learn to:

  • analyze financial data to make informed business decisions
  • organize and coordinate projects both independently and collaboratively
  • select appropriate marketing strategies for an organization.
  • apply critical thinking and analytical skills in decision-making and problem solving.
  • use software including quickbooks, word processing, spreadsheets, and databases to manage and interpret information to meet organizational needs.
  • understand professional ethics, legal standards, and organizational expectations.
  • apply adaptive managerial, supervisory and leadership practices in a variety of situations.
  • contribute to the planning, implementation, and evaluation of organizational goals and work products.

With the option to take your classes online or in person, you have the flexibility to complete your degree the way that works best for you. Your instructors will help prepare you for your career with one-on-one attention in small classes, and if you need extra help outside of class you’ll have access to free tutoring through the Business Resource Center.

Business Management Focus Areas

In order to help you stand out, as a business management student, you’ll select a focus area for your degree. Each focus area allows you to tailor your education for specific careers within the business world. You’ll learn business management fundamentals no matter the focus area you choose.

Human Resource Management:

Problem solver, ethical, excellent communicator, organized… sound like you? The Human Resource focus area could be for you! Our focused classes will provide you with the basic knowledge needed to launch your career in Human Resources. Example positions you could obtain include:

  • HR Clerks
  • Assistant Recruiters
  • Payroll Assistants

Small Business Management:

This focus area provides you the skills necessary to evaluate and potentially launch a new business endeavor. Whether you’re interested in starting your own business or working within other small businesses, our holistic curriculum makes this focus area an ideal choice for students who are unsure about what they want to do next. Example positions you could obtain include:

  • Small Business or Self Employed Owner
  • Small Business Key Employee
  • Unit Manager/Leader in a Growth Oriented Organization

Project Management:

Are you organized? Do you love it when a plan comes together? This focus area will help you develop your time management, budgeting, communication, planning, team-building, and conflict management skills while learning to lead projects from conception to completion. Example positions you could obtain include:

  • Assistant Project Managers
  • Operations Assistants
  • Event Planners

Administrative Professional:

In this focus area, you’ll be prepared for administrative positions in businesses and organizations. By focusing on integrating software skills, communicating, working as a team, organizing and prioritizing, managing projects, and developing interpersonal skills, you’ll be well-prepared to start your career as an administrative professional. Example positions you could obtain include:

  • Administrative assistant
  • Legal or medical assistant
  • Executive assistant
  • Office assistant
  • Receptionist
  • Office manager
  • Administrative professional

Sales & Marketing:

In this focus area, you’ll develop the decision-making and critical-thinking skills necessary to succeed in the business world. Every business needs marketing and sales to survive, and this focus area gives you the skills necessary to be an asset to any business. You’ll complete class projects and team exercises that provide you with practical experience, and our internship program will help you gain real world knowledge. Example positions you could obtain include:

  • Marketing Research Analyst
  • Sales Executive
  • Marketing Associate
  • Public Relations Specialist
  • Digital Marketer
  • Retail Sales Manager

What can you do next?

Businesses need effective, capable leaders. With our Business Management degree, you can start your career as an entry level manager, an HR specialist, an auditing specialist, and many more! Are you ready to be independent and start your own business? This degree provides you with everything you need to know to get your business off the ground and make it thrive.

No matter your ultimate career goal, the Business Management degree will help you excel in any environment.

Personal attention from engaging faculty

Lane offers students the best of both worlds: a wide variety of courses to choose from and small class sizes. At Lane, you’ll never take a class with more than 40 students, and your class will always be taught by an instructor, not a grad student. Our attentive faculty have real world experience, and they bring those experiences to the classroom! Because of our small class sizes, you’ll have the opportunity to get to know your instructor on a first name basis.

Get to know the Business Management faculty and advisors

The faculty and advisors for the Business Management program can help you meet your career goals. They can answer any program specific questions you might have, and help you find opportunities outside of the classroom. Business advisors will help you schedule your classes and plan for the future. You’ll work with them to create a term by term planner that meets your needs and goals to ensure you complete your degree.

Get real world work experience

Employers are interested in more than just your degree. It’s important that you’re able to show that you have relevant, real world work experience. Our Cooperative Education department partners with local businesses and organizations to provide internships for students in their field of study. Many students even continue to paid employment at their former internship site. All Business degrees at Lane require three credits of Cooperative Education courses, so you’ll be well prepared for your career when you graduate!

Stackable Credentials

If you're interested in running your own business, you can earn your Small Business Ownership Certificate seamlessly while completing your Business Management degree. You’ll learn the skills needed to run or start your own business. Classes in business law and accounting will help ensure your business runs smoothly, while classes in marketing and website creation will give you the promotional skills you need. Adding a certificate to your degree can also help you stand out on the job market as you show off your specialized skills.

State of the art facilities

Every business student at Lane has access to our Business Resource Center. This dedicated space offers business specific tutoring as well as instructor led study sessions for many of our classes. A computer lab just for business students provides you access to the software you’ll need to be successful.

Attending classes at Lane

Lane’s main campus is tucked into the foothills of the Oregon Cascades, providing a stunning landscape for your education. With incredible resources on campus like advising, tutoring services, the library, First Year Experience and so many more, you have the opportunity to make the most out of your degree. Lane also offers student housing at Titan Court in downtown Eugene next to our Mary Spilde Center. Ready to learn more? Schedule a campus tour to explore our beautiful campus and amazing facilities.